Fabio Madiai - About

It's very difficult to create something that will amaze and that will last over time.
First you need a personal taste for beauty: one that evolves with continuous research driven by curiosity. It's also important to analyze and thoroughly understand the client's needs in order to merge them with those of the public and/or the market. Here is where the mind intervenes as a skillful director and as the glue that brings together these elements to give life to the idea using pencil and paper. Having the project in mind in a way as clear and defined as a movie, to see its success, even before its planning; allows you to turn the vision into reality with great determination, overcoming every uncertainty or obstacle during the whole process of implementation.

From pencil to render, to working on site together with the craftsmen: all are just simple steps of a project already well-defined first of all in my mind.

When I think of a place that is to be used for entertaining or not, I can give my best, because I fuse the strength of the show (thanks above all to the lights), with the sophistication of form and design. For this reason, the Clubs and Discotheques that I have designed are particularly original even in daylight. From this comes a new way to create nightclubs, which I must say is much imitated. Some have received major recognition, such as the LIDO' in Montecatini, defined by the specialist press as "the most beautiful nightclub in Italy", which over the years has held on strongly to this title.